SPORTFIVE as lead agency for ORANGE`s UEFA EURO™ & AFCON activations
Orange and SPORTFIVE are maintaining a long-term partnership. In recent years SPORTFIVE managed various Guest Programes on behalf of ORANGE for the UEFA EUROs and AFCONs, creating unique guest experiences in Europe and Africa.
In this Success Story:
Summary
In total, the SPORTFIVE team executed activations in more than 24 cities. The services ranged from travel- and Guest Management to Hospitality- and Eventproduction.
EVENTS
UEFA EURO 2012™ Poland & Ukraine
2013 Africa Cup of Nations South Africa™
2015 Africa Cup of Nations Equatorial Guinea™
UEFA EURO 2016™ France
Travel Management
> Conception, organisation and fulfilment of programes
> Reservation and coordination of all local arrangements and activities
> Procurement and handling of hotel nights and flight bookings
Guest Management
> Recruitment, briefing and management of all local staff
> Team of event & travel specialists for each city to be responsible for the entire organisation and coordination on-site
Hospitality and Eventproduction
> Design and operation of all tailor-made programes and arrangements
> Creation and production of staff uniform, VIP gifts and various branding articles in Orange’s corporate design
> Implementation of online booking system
"I would like to thank you all for the outstanding job and involvement done before and during the tournament. So far, we can already say that the hospitality packages set up during the entire tournament were a great success considering the positive feedbacks received from various guests and affiliates. Some key aspects have been highlighted: originality of the programmes along with a warm welcome of the guests and overall a great organisation. Once again thank you all!"
MR. VINCENT SCIUS SPONSORSHIP MANAGER | ORANGE S.A.
Figures
12500
Guests
+ 18000
Hotel Nights
+ 1450
Vehicle Days